Helping Clients Find and Keep Customers
Joel Goldstein started the agency at the end of 1992, when he had the great timing to launch his business right at the start of what became the longest economic expansion in the last 60 years.
A combination of this fortunate timing, luck, and tremendous clients helped the agency steadily grow during the ensuing years. As it grew, GGC expanded from its roots as a public relations agency to include the full array of marcom offerings: research, branding, advertising, collateral, direct marketing, PR and most recently online/web marketing. It brings an unusual combination of corporate communications management and engineer-level writing capability to its national client roster. With deep experience in electronics and industrial markets, the agency is able to draw on its skills to articulate with impact and clarity the technical advantages its clients bring to their customers.
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Why Retain Us?
The difference is our ability to listen.
The difference is our depth of experience.
The difference is our results-driven creative.
So, how are we different?
What does GGC bring to the table that you’re
not going to find from any other agency?
We have a good answer for that:
Depth of Experience. Unlike other agencies, staff members for the most part have built their careers on the corporate side of the desk, rather than as agency executives, a perspective that results in a higher level of accountability and measurability in the agency's programs. And, unlike other agencies that send inexperienced staffers to work with you, ALL of our account managers have more than 20 years of experience in marketing, including running global international communications organizations. We know how to listen to what you say. And what you don’t say. Read more about our people here.
Technical Accuracy. Our technical communications expertise is unique, from semiconductors to software, from medical to manufacturing. Our clients come to us because they do not have the time nor can they afford to re-write inaccurate agency copy. Writing for engineers and other technical audiences with credibility is a difficult skill, one we have applied successfully to dozens of industries.
Online Expertise. Our agency is one of the largest online marketing firms in Ohio, and we were a pioneer in building direct email marketing programs for business-to-business applications. Our online practice extends far beyond the typical brochure-ware web development to include search engine optimization, online advertising, email communications, flash demos and interactive CDs, and back-end database/web programming IT tools (password-protected sites, quoting systems, ecommerce, etc.)
Proven Record of Results. The communications programs we offer are supported by years of documented, proven results. We know what works, and we know how to make it work. Goldstein Group Communications was founded on the hallmarks of program and financial accountability. We produce the results we agree upon, for the budget we agree upon.
Results-Driven Creative. Sure, we produce creative that connects with customers. Inspires. Sometimes surprises. And motivates customers to act. But we never forget the ultimate benchmark of truly outstanding creative: our work is designed to win business for our clients, not awards for the artist.
Media Savvy. Our professionals are experts in media relations and producing positive PR coverage for their clients. Our PR business is far larger than in most traditional agencies, representing 50% of the practice.
Standards of Conduct. The true value of an agency is its consistent ability to deliver results beyond what is merely “expected.”
Agency Profile
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